In a previous post “Sugar: Hiding in Plain Sight” I shared a TEDed video that explains how sugar is everywhere. It is found where you never expect to find it but is hiding under other names.
In this post I attempt to summarize some key points from a talk (starting at 40:37) by Robert H. Lustig, Professor of Pediatrics in the Division of Endocrinology at University of California San Francisco titled “Sugar: The Bitter Truth”. I also add some extra points or links. You can watch the one hour and thirty minutes talk at the end of this post.
At 13:50 the professor explains to the audience that coke [and pepsi] contains salt, a lot of it but you cannot taste it because the sweet taste of sugar is hiding it. Why salt? It makes you thirsty! And this makes you “consume” more.